‘The juice is not always worth the squeeze’: Publishers evaluate cost-per-click pricing models in their commerce businesses

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‘The juice is not always worth the squeeze’: Publishers evaluate cost-per-click pricing models in their commerce businesses

Vice Media Group and Hunker see an opportunity for CPC pricing, but Wirecutter doesn’t think it’s worth the effort.
The post ‘The juice is not always worth the squeeze’: Publishers evaluate cost-per-click pricing models in their commerce businesses appeared first on Digiday…
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