New report finds more than two-thirds of business leaders think of digital as a continuous evolution, not a transformation

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New report finds more than two-thirds of business leaders think of digital as a continuous evolution, not a transformation

C-suite research reveals businesses must embrace constant evolution and iteration to achieve digital success More than two-thirds (68%) no longer think in terms of ‘transformation’ but rather of constant evolution to embrace change The balance of tech, digital and culture is not mature, with 42% of digital-first businesses less likely to see digital transformation as a fundamental change Marketing’s potential to transform the digital experience is not being used to its full potential: almost half…
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