AdVenture Capitalist Interview: Hyper Hippo discuss how its least favourite idea took the world by storm

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AdVenture Capitalist Interview: Hyper Hippo discuss how its least favourite idea took the world by storm

Nearly everybody has at some point wished they could receive money for nothing and AdVenture Capitalist is one of those effortless idle-clickers that (almost) lets you achieve exactly that. The aim of the game is to build a gargantuan business empire with the sole purpose of accruing as much wealth as possible. Starting out with a humble lemonade stand, you’ll still need to expend a bit of effort into squeezing lemons to get your empire started. But once you’ve earned enough cash to afford managers you really can just sit back and watch the money roll in – capitalism at its finest!

By appealing to that “get rich quick” aspiration in all of us and packaging it with satirical themes and easy-to-play mechanics, AdVenture Capitalist struck a cathartic chord with players the world over when it launched in 2015, making it an overnight hit. Since then it has gone on to become one of the most successful mobile titles ever released with over 50,000,000 downloads so far; not bad for a game which styles itself as “the game you play while playing other games!”. … [MORE]
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